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Countryside
GMV Phase 2: Western Plaza
- Location
- Greenwich, London
- Size
- +100 apartments
- Features
- Streetview
- Model lighting
Project brief
Greenwich Millennium Village is a significant urban regeneration initiative by Countryside, located just south of the O2 arena on the Greenwich Peninsula. As part of their efforts to market the second phase of the development, Western Plaza, Countryside sought to enhance their marketing suite by updating the interactive experience.The new interactive display was to be featured on a freestanding 53-inch kiosk screen, with seamless integration required between the digital interface, the physical 3D model, and additional screens across the marketing suite. Countryside aimed to include a range of innovative features in the application, such as a 3D apartment selector spinner and immersive street view tours, to provide prospective buyers with a comprehensive, in-depth experience of the development.
360º spinner
Explore the building from all angles by seamlessly rotating it with our 360 spinner. View all apartments with innovative floor cutaway technology.
Key features
Streetview of the development
The streetview feature is one of the most powerful tools needed to sell a development. Potential buyers can immerse themselves in the beauty of the surroundings of their new home. It also allows developers to show their new development in great detail.
Floor picker
GMV’s app included one of our most recent features; the floor picker. This allows them to seamlessly view each floor level.
Model lighting integration
As part of this update we visited GMV’s marketing suite, which is currently undergoing renovations in anticipation of the upcoming launch. During our visit, we integrated the Marmoset system with the model lighting, ensuring that every floor and apartment will illuminate automatically whenever viewed within the app.
